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Graphic facilitation is the practice of using words and images to create a conceptual map of a conversation. A graphic facilitator is the visual, usually silent partner to the traditional, verbal facilitator, drawing a large scale image at the front of the room in real-time.

Graphic facilitation is both process and product. Watching the graphic facilitator create the map as the group speaks is highly experiential and immediate. It focuses the group as they work, aiding concentration by capturing and organizing their ideas. Everyone can watch their ideas take shape;


the manifestation is most resonant with the visual, spatial and systematic thinkers in the group, but it's a powerful tool of recognition for everyone.

After the event, the map becomes a document; evidence of the meeting's progress and direction. This resulting conceptual map is an engaging and meaningful tool, because the audience watched its creation in relationship to their experience. Images being emotional and subjective, participants can interpret the image and recall their own "Aha!" moments.

The skills of a graphic facilitator are four-fold & simultaneous:
Listening Thinking Organizing Drawing
to the group as an outsider, gathering points and details at a meta level, above the politics of the group.
about what information and what level of detail is most salient to facilitate the group, deciding what is put on the map. the conversation, giving it structure, using critical thinking and spatial skills to create a whole, integrated image. images and symbols to create narrative and appealing to the visual and emotional parts of our brains, while adding supporting structure through color, arrows, groupings.

Brandy Agerbeck,
graphic facilitator

contact me

  • graphically facilitated groups from 2 to 1000 people
  • worked with start-ups to Fortune 500 companies
  • based in Chicago, willing to travel
  • mapped conversations in many industries: biotechnology, consulting, education, financial, food, insurance, medical, pharmaceutical, retail, technology, transportation, utilities
  • adept with Illustrator, Photoshop, Dreamweaver, Powerpoint and Word
  • worked in front of thousands of people since 1996
  • earned B.A. from Grinnell College in Studio Art, concentration in printmaking
  • has been drawing since a toddler, hasn't put down the pens yet.
Brandy Agerbeck is available to work with you:
one-on-one on presentations with small groups with large groups
Graphic facilitator Brandy Agerbeck helps clients navigate the complex territory of their meetings, workshops and conferences. As a visual, usually silent partner to the traditional, verbal facilitator, she draws a large scale map of the conversation at the front of the room in real-time. Transforming your discussion into a tangible drawing frees your best minds to focus, make more connections, generate new ideas and get more good work done.
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